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Built for small business. By a small business owner.

A lender-ready business plan, written with you.

Tell us about what you are building. We write the plan, map the operations, and hand you something you can walk into a bank, a city office or a landlord meeting with — all 17 sections, plus a capability statement.

  • Free to start
  • No card required
  • Cancel any time
  • The plan is yours

Executive Summary, Company Description and Products & Services are drafted in full before you pay anything.

Business Plan

17 sections

  1. Executive SummaryFree
  2. Company DescriptionFree
  3. Market Analysis
  4. Target Audience & Personas
  5. Products & ServicesFree
  6. Marketing & Sales Strategy
  7. Social Media Plan
  8. Email Marketing & Campaign Testing
  9. Tech Stack & Tools Strategy

+ 8 more, through financials and growth roadmap

A business plan’s contents. 3 of 17 sections are drafted in full before any payment.

Working with

  • City of Los Angeles
  • Vermont Slauson Economic Development Corporation
  • Inglewood Chamber of Commerce
  • Regional Cal Black Chamber of Commerce SFV
  • Los Angeles Sports & Entertainment Commission
  • Greater Houston Black Chamber of Commerce

You didn’t start this to do paperwork.

You started it because you are good at the thing — the cooking, the cutting, the building, the fixing, the teaching. Then came the LLC, the licensing, the lease, the pricing, and the “do you have a business plan?” question from every bank, grant portal and program you apply to.

That is the part that stalls people. Not the work — the wrap-around.

Three steps, in your own words.

Ten minutes of talking. No blank page, no jargon, no consultant's hourly rate.

  1. 01

    Tell us about your business

    A conversation, not a 40-page form. What you do, who you do it for, where you are, what you have so far. If all you have is an idea, that is enough to start.

  2. 02

    We draft it — you edit it

    A full plan comes back: positioning, offerings, pricing, startup costs, operating model, staffing and funding. Every word is editable. Do not like the tone? Rewrite it in a sentence.

  3. 03

    Take it with you

    Export a clean document and walk it into a bank, a city office or a landlord meeting. It is yours — the writing, the numbers, all of it.

What it actually builds.

Not a template to fill in yourself — a working set of documents you will use in the first year.

A complete written plan

Every section a lender expects, from executive summary through financials and growth roadmap.

Brand direction

A generated logo direction, and the brand voice your plan is written in — so it sounds like the business, not a template.

Offerings and pricing

Your menu, service tiers or product lineup, written up with the positioning that explains why someone picks you.

Operations and team

The daily runbook, vendors and inventory, plus the roles you need and when to hire them.

Financial groundwork

First-year costs, startup costs and funding options laid out — including business credit, which most owners are never walked through.

Tech stack and tools

Booking, accounting, CRM and the rest, plus an honest read on where AI replaces a task you would otherwise pay for.

Capability statement

The one-page document agencies and prime contractors ask for, built from what you have already entered.

Government and NAICS codes

Suggested classification codes for your services, so registrations and bids get filed against the right ones.

Exports that hold up

Download a clean document you can hand to a bank, a landlord or a grant officer without reformatting it first.

More than one business

Run several things at once? Keep each one as its own profile with its own plan.

Built for the people doing the work.

Four of the situations owners arrive with. Yours does not have to be on this list.

A shop owner in an apron restocking a shelf of refillable goods, mid-conversation with a customer.

Brick and mortar

Shops, restaurants, salons, studios, gyms. The plan understands rent, build-out, hours and the numbers a landlord will ask for.

Two contractors in hi-vis on a job site, one with an arm around the other, both laughing.

Contractors and trades

Licensing, bonding, insurance and bid math — plus the capability statement you need for public work.

A solo operator standing behind the counter of his own shop, holding up a set of keys.

Consultants and solo operators

Package the expertise, set the rates, and look like a firm before you are one.

Volunteers packing paper grocery bags under a canopy at a community food distribution.

Nonprofits

Program design, budget narrative and the operating plan a funder asks for before they will read anything else.

Start free. Upgrade when it starts paying for itself.

No demo gate, no “starting at,” no sales call. The monthly plans renew until you cancel; the full year is a single payment that does not renew on its own.

Free

$0

No card required

Write your plan and see the whole thing before you decide.

  • Executive Summary, drafted in full
  • Company Description, drafted in full
  • Products & Services, drafted in full
  • One business profile
Start free

One business

$10

First month, then $19.99/mo

For the business you are working on now, kept current as it changes.

  • All 17 sections
  • Capability statement
  • Document vault and uploads
  • Exports for lenders and city programs
  • Cancel any time
Get started

Up to three businesses

$25

Per month

For owners running more than one thing, or more than one brand.

  • Everything in the single-business plan
  • Up to 3 businesses at once
  • Switch between them freely
  • Cancel any time
Get started

Full year

$100

One payment, 12 months

Pay once for the year. It does not renew on its own.

  • Twelve months across up to 3 businesses
  • Everything in the monthly plans
  • No auto-renewal
  • Best value across the year
Get started

Analyze

$49

Per month

The plan, plus the analysis that keeps it honest — your web, your market, your lease.

  • Everything in the full version
  • Web & social score with re-scans and what-to-say advice
  • Real competitor research: reviews, pricing, photos
  • Lease analyzer in plain English
  • State tax & compliance calendar
  • Cancel any time
Get started

Got a code from your chamber? Redeem it on your dashboard and skip the payment entirely.

For organizations →

Give every business you support a plan on day one.

You already know the bottleneck: you cannot get to everyone, and half of every intake meeting is spent pulling basic information out of someone who has not written any of it down. Give every business you support a plan before they sit down with an advisor.

  • Chambers of Commerce
  • Economic Development Corporations
  • City economic development offices
  • Small business and workforce agencies
  • Coworking spaces and incubators
  • Business networks and associations
  • Nonprofits and CDFIs running technical assistance
Talk to us about codes
  • Codes issued in bulk

    We mint a batch for your organization and hand you the codes to distribute.

  • Members start immediately

    A business claims a code at sign-up and the plan unlocks — no invoice to chase.

  • See which codes are claimed

    Know how much of your batch has been taken up, and how much is still to distribute.

  • Consistent intake

    Every business arrives at your advisor with the same documents, in the same format.

Straight answers.

Still unsure? Ask us directly — a person answers.

Your business deserves a plan. Not a folder of good intentions.

Ten minutes of talking. 3 sections drafted in full before you pay anything, and all 17 the moment you upgrade.

Free to start

No card required

Start free